In cities across the globe, local communities, subcultures, creatives and challengers have gathered on the First Friday of each month to celebrate and share proudly local talents in informal social settings, showcasing art, music, retail innovation and artisan foods. This is where marketers will find early adopters, connectors and mavens - potentially on the tipping point of something great.  

Here at Waitapu Group, we have a bunch of First Friday types, along with subject matter experts, specialists and other informed, and yes, sometimes opinionated people. Between the lot of us we absorb a mountain of daily content, so we thought; wouldn’t it be great to harness all that information into a monthly newsletter for our clients? 

Sign-up here for your own copy, in your inbox each month.